About Us

about

Our Story

We were founded on the belief that every pet deserves the best nutrition to live a happy, healthy life, and every owner deserves to know exactly what goes into their bowl at dinner time. Our carefully formulated meals are not only super tasty, they're also packed with high-quality, human grade proteins, seasonal vegetables and supplements to help fuel your dog, every single day.

Unprocessed & Preservative-Free

With highly processed, pre-packaged dry food and meat being easily available at almost every supermarket, you can only imagine the amount of synthetic preservatives and fillers added into these meals that allow them to sit on shelves for months and even years! Health experts and nutritionists have always recommended that we as humans maintain a balanced and wholesome diet with the absolute minimal consumption of processed foods. It would only make sense to provide your little friends with the same. We aim to make feeding a raw diet as easy as feeding dry food.

Unprocessed & Preservative-Free

Balanced Nutrition

With over 15,000 bows licked clean, our customers’ wonderful feedback on the improvements they are seeing in their puppers health have us dedicated to providing the best human-grade nutrition for all dogs. We will continue to research and develop more products in collaboration with animal nutritionists that will not only benefit their overall health and well-being, but also have them licking their bowls clean and whipping out their puppy dog eyes for more!

Balanced Nutrition

Human-Grade Ingredients

High-quality, fresh pet food starts with the best ingredients. That’s why we rigorously select and source our ingredients from vendors who humanely raise, sustainably grow, and responsibly process all of the proteins, certified organic produce, and unrefined food-based vitamins and minerals in our products.

Human-Grade Ingredients

Not sure where to start?

If you are looking to transition your pupper to a healthier diet but don’t know where to start, check out our taster or transition boxes which have been specifically designed for dogs new to raw feeding. Despite our meals being balanced, we recommend rotating through our products for variety. Sit back and watch their energy levels rise and immune systems flourish after swapping them over to our wag-worthy nutrition. Trust us, they’ll love you for it!